Let’s talk about what we know: your skin is porous, therefore it absorbs what you put on it. That’s why it’s critical to find products that are safe for your skin and your body as a whole. Do you want to walk around soaking up heavy metals all day" We didn’t think so…

The good news is, we’ve brought in the experts to help educate you and US on what non-toxic beauty is all about. Dr. Shuting Hu is a cosmetic scientist and founder of the clean beauty skincare line, Acaderma. Alexis Wambua is an esthetician and founder of clean beauty brand, Native Atlas.

Together, they’re here to help lift the veil on all things healthy beauty! Are you ready to learn" (picture above by Elizabeth Messina)

Q: What keywords should you look for on product labels"
A. “Free of” ingredients, e.g., free of fragrance/alcohol, because your skin might be allergic to some ingredients. -Dr. Shuting Hu

A. Certified Organic is always a great thing to look for! Even “wildcrafted ingredients” which means they are not grown with pesticides. -Alexia Wambua

Q: What are common greenwashing claims in beauty products"

A. Providing a lesser of two evils. Many brands will claim that they are “SLS” free. SLS (Sodium Laureth Sulfate) is an inexpensive cleanser that strips lipids from the skin, which damages the natural skin barrier and causes irritation. While SLS is an ingredient that should be left out of all skin...